State honors for a local trailblazer

Founder of Sass Accounting among select group recognized as 25-year business owners

LAURIE ZIEGLER, owner of Sass Accounting in Saukville, is one of 17 women chosen for this year’s Wisconsin Governor’s Trailblazer Award. The honor recognizes women who have owned businesses for 25 years. Ziegler and the other recipients will be honored May 23 in Madison. Photo by Sam Arendt
Ozaukee Press Staff

Laurie Ziegler, owner of Sass Accounting in the Village of Saukville, was recently selected as a recipient for a 2018 Wisconsin Governor’s Trailblazer Award for being a female business owner for 25 years.

“It’s a big deal to be in business for all these years, but it’s nice to get the public recognition from it,” Ziegler said. “It’s also nice the women business owners as a group are being recognized.”  

Ziegler started the company out of her former home in Grafton with only $100 and had 10 clients during her first year in business. Today, the company serves approximately 200 businesses and 600 individuals.

During the past six years, Ziegler has been operating her company out of an office at 221 E. Green Bay Ave. She had three offices in Grafton before moving to Saukville.

The Trailblazer awards recognizes  17 women in three business categories. Ziegler was selected in the Business Pioneer Award category, which singles out companies that have been majority owned by women for 25 years or more. 

As a female business owner, Ziegler doesn’t consider herself a minority in the financial world. She also notices a balance between men and women in the workforce but that wasn’t always the case. 

“The equality is coming around, but it hasn’t always been there,” Ziegler said.

“About 80 women in Wisconsin have been recognized through this award program for the past 11 years, which shows there is still plenty of room for improvement and for more women-owned businesses.”

According to Ziegler, about 80% of her clientele comes from Ozaukee County. However, because she is an enrolled agent who gets her authority from the federal government, she is allowed to work with clients outside of Wisconsin. 

Some of the services Ziegler provides include bookkeeping, accounting, payroll and support with QuickBooks.

Ziegler said she is currently busy during tax season, which she calls CPR — consultation, preparation and representation.

The award ceremony will be held May 23 at the state capitol in Madison. She said she doesn’t know all of the details for the event, but said Gov. Scott Walker will present the award.

“If you had asked me 25 years ago if I would still be in business today, the answer would have probably been no,” she said

“But I realized I had a need to fill to help my clients, and that is why I’m still in business today.”




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Ozaukee Press

Wisconsin’s largest paid circulation community weekly newspaper. Serving Port Washington, Saukville, Grafton, Fredonia, Belgium, as well as Ozaukee County government. Locally owned and printed in Port Washington, Wisconsin.

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Port Washington, WI 53074
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